Friday, May 16, 2014

Beck ~ Odelay


Beck ~ Odelay
Record Label: DGC, Bong Load Custom
Release Date: June 18, 1996

Couldn't find an album cover to do next. Luckily I have scraped the internet before for album covers, downloading about 200k if not more covers, so I just went through a few of them.

Beck Hansen. To be specific, his fifth studio album, the second at a major record label company. But that's about all we can say for sure. Basically everything about this album is ambiguous, open for interpretation, numerous stories go around and they are hard to verify. There is not too much to go into detail about on this album cover, so this might be a short post, but should still be interesting have you not read about it yet.

I know this is not about the albumcover, but I had to find out anyway. The name, version one:
The name Odelay actually comes from "Oh Delay" because the album was taking so long to record, according to Spin in an interview with Stephen Malkmus, who has worked with Beck (actually Beck has produced been his producer).

The name, version two:
Supported by Wikipedia (without a source), Odelay comes from the Spanish word (Mexican slang) "órale". This is also supported by numerous other sources, but noteworthy is what is written on WhiskeyClone, which seems to be supported by the lyrics of the song Odelay:
"Apparently when Al Hansen taught Beck how to rhyme as a little boy, Beck's first rhyme was "Pull down your pants and do the hot dog dance." Beck once told a story about how he once worked as Hot Dog Man at a kid's birthday party, which gives the phrase a little autobiographical resonance. His use of of the word "orale" (which mutated to "odelay")—a mutated Spanish word he used to hear while growing up in a predominantly Mexican neighborhood—also references his past."

The cover. Unless you know a lot about dogs or was curious about this cover (or both, like me), you may not know that it actually depicts a rare Hungarian breed of dog clearing a hurdle. The dogbreed is called a Komondor. Here's some random Google images to give you a better idea:







I know. This one will probably throw you off again.










Sure, it's an odd breed. So why did Beck pick this picture? There are numerous stories going around, so let's see if we can falsify some.

FeelNumb claims Beck chose the picture at the last moment (sounds a bit dodgy to me considering the album allegedly took long to create) when his girlfriend showed him this picture:

MentalFloss claims to have a quote from art director Robert Fisher:
"The photo was taken by a famous dog photographer called Ludwig, who lived a few blocks from the office. She was in her late seventies, and was enthusiastic to have a visitor.
Beck felt that it was kind of ambiguous, unrelated to the music, and was chosen almost at random. The viewer could read into the cover whatever they wanted. Odelay also sounded a bit like a dog command."
According to AIGA Design Archives, this particular photo was picked because it's "simple, strong, memorable—and in some weird way works with the album title. I wanted the type on the cover to hint at Beck’s roots in folk music." This appears to be a particularly reliable source, as their sole purpose seems to be to preserve artwork.

Then again, people that preserve art will probably not mention it if something was done last minute rather than an elaborate thought process. One thing we do know for sure, is that Joanie Ludwig took the picture, possibly together with Nitin Vadukul.

I'd put my money on it that the girlfriend story is just a myth, but believe what you want. The cover is still awesome.

~ jar

1 comment:

  1. The Komondor on the album cover belonged to a Hungarian doctor (not sure MD v. Ph.D) and was posted online with his history of the breed. Komondorok (plural) are always white, always. The black dog is the smaller Hungarian sheepdog, the very bright Puli. Any photo stating a dog which is other than white is a Kom has zero knowledge of the breeds--you can't take everything you see on the net at face value. Thank you for your efforts on uncovering the origin of this album's name and cover.

    ReplyDelete